july, 2021

wed07jul13:0013:45Who are you? How do students discover you?Insights on branding and websites from the CarringtonCrisp and EFMD reports The Business of Branding & GenerationWeb 202113:00 - 13:45 Location:online

Event Details

In this 45 minutes lunchtime free webinar, participants will learn about the key findings from the latest CarringtonCrisp and EFMD reports ‘The Business of Branding’ and ‘GenerationWeb’.

The two reports look at how students choose where to study, what tools and channels they use, what they want from a business school and particularly how they use schools websites and social media.  With added insights on how international students perceive different study destinations, the reports provide valuable data across a range of marketing issues for business schools.  Following a presentation of the key findings, participants will have the chance to ask questions to the study authors.


Register here


  • Andrew Crisp

    Andrew Crisp

    co-Founder & Director, CarringtonCrisp, UK

    co-Founder & Director, CarringtonCrisp, UK

  • Matthew Wood

    Matthew Wood

    Director, Operations & Global Focus Magazine Editor, EFMD

    Director, Operations & Global Focus Magazine Editor, EFMD


EFMD Global




(Wednesday) 13:00 - 13:45