The EFMD Master Programmes Conference is tailored to the expectations of directors and administrators of MSc and MA programmes worldwide. It is a unique occasion for networking, sharing, and debating issues and opportunities in Masters programmes.
Due to their working experience and individual motivations, students’ backgrounds are diverse when entering a master’s programme. Keeping in mind the complexity of managing Masters programmes, we base the sessions around topics such as global trends and new markets for Masters programmes while staying relevant to all attendees.
Please note: this conference will not address MBA programmes, as EFMD organises a yearly event dedicated exclusively to them.
All those involved in Master programmes.
17:00 – 17:20
Welcome and opening remarks
17:20 – 18:00
Opening keynote: The disruptions from Bologna to today
18:00 – 18:30
Keynote address: The intellectual foundation for the next generation of business leaders.
18:30 – 19:30
Ice-breaking activity
19:30 – 21:30
Welcome dinner
09:00 – 09:40
Plenary: Best practices in AI
This session will explore best practices in the use of AI, highlighting successful examples in pedagogy, admissions, and operational efficiency. It will also examine how institutions adapt AI effectively within Master’s programme.
Chintan Kella, Lecturer, Department of Organisation and Personnel Management, Rotterdam School of Management, Erasmus University, NL
09:40 – 10:30
Follow-up discussion on AI
10:30 – 11:00
Coffee break
11:00 – 11:45
Feedback in a bigger group
11:45 – 12:30
What skills will graduates need, given the AI and deglobalisation disruptions?
This session will explore the skills graduates will need in response to AI advancements and deglobalization, and examine how these forces are reshaping recruiting trends.
12:30 – 14:00
Lunch
14:00 – 15:00
Breakout sessions
Join peers to discuss what makes a master’s portfolio stand out, from strategic positioning to ensuring long-term relevance and impact. Based on new research from more than 40 leaders of Masters Portfolios across 10 countries, this interactive session will discuss challenges and opportunities in building and managing a competitive master’s portfolio.
This session will examine the relationship between mental health and emerging technologies, highlighting practical strategies institutions can use to support students better.
15:00 – 15:30
Coffee break
15:30 – 16:00
Feedback on breakout sessions
16:00 – 16:45
Rethinking international collaboration in times of deglobalisation
This session will examine how international collaboration can be rethought in an era of deglobalization. And we will discuss strategies for addressing challenges at multiple levels.
Ramon Noguera, Academic Director, EADA Business School, SP
19:00 – 21:30
Conference dinner at MAST Foundation and gallery visit
09:30 – 10:00
Insights from GMAC Application Trends Survey
Join us to explore how demand is evolving across graduate management education—with a special focus on trends shaping business master’s programmes.
Whether you’re planning future enrollment cycles, refining your program portfolio, or positioning your school in a competitive market, this session will provide actionable insights to guide your strategy.
10:00 – 10:30
Coffee break
10:30 – 11:15
Leadership
This session will focus on positive leadership, highlighting the skills and approaches that can help leaders become even more effective in their roles.
11:15 – 11: 45
Consolidation and looking forward
11:45 – 12:00
Chair conclusion
12:00 – 13:30
Lunch
EFMD has secured rooms at Starhotels Excelsior hotel 4*
Please note that all rooms are subject to availability at the time of booking.
To make a reservation, please follow this link.
Early bird fee until 10 October 2025 included
Registration fee as of 11 October 2025
Please note that a 25% discount applies for every third and subsequent participant from the same institution. If you are your institution’s third person registering, please contact master@efmdglobal.org to receive your registration link.
* The third-party fee is aimed at EFMD non-members who are not representatives of universities, business schools or corporate universities.
Cancellations must be confirmed in writing. If EFMD is notified of your withdrawal by 5 November 2025, an administrative cancellation fee of (75€ + local VAT) will apply. After this date, we regret that no refunds can be issued. However, substitutions are allowed at no additional cost provided EFMD is informed of the substitute’s name, title and email address. Conference fees are not transferable to other EFMD events.
Please note that if payment (or proof of payment) is not received by 19 November 2025, your name will not be included in the participants’ list.
Bologna Business School
New campus – North Pavilion
Via degli Scalini 23,
Bologna 40136,
Italy
Recommended Taxi Services:
Journey time and cost:
By Train
There is the possibility of getting cheaper prices by booking in advance.
From the Bologna Centrale train station to Bologna Business School:
By Metro
By Plane
From Bologna Guglielmo Marconi Airport (BLQ) to Bologna Centrale Train Station:
From Bologna Central Train Station or the city centre to Bologna Business School:
From Milan Malpensa Airport (MXP)