THE WORKSHOP IS NOW FULLY BOOKED. If you would like to receive information about the next edition, please provide us with your contact details and register your interest here.
Internationalisation models are maturing with the emergence of several new organisational missions and forms. Traditional approaches to internationalisation are also giving way to new models and engagements focused on responsibility and societal impact.
This workshop tackles these critical questions and allows participants to re-think internationalisation strategies and practices in light of emerging industry models and new global imperatives. Your readiness for and contribution to Internationalisation 2.0 will be assessed using a mix of audit and planning tools, specifically focusing on such topics as sustainable internationalisation and international risk management. Discussing and exchanging with your peers will make an integral part of the workshop.
The workshop, co-facilitated by internationalisation experts Simon Mercado (ESCP Business School) and Julie Perrin-Halot, will feature contributions from several industry professionals and case studies from ESCP, GEM, UFP Barcelona School of Management and others.
This workshop will be especially relevant to professionals responsible for driving and implementing the internationalisation strategy of an institution – deans/directors/associate deans of internationalisation, external relations, or research centres; directors and heads of international offices. Knowing the strategy and having a say in it is a must.
The programme will combine individual reflection and collective learning to help participants to:
08:30 – 09:00
Registrations & welcome coffee
09:00 – 09:10
Welcome to the programme
09:10 – 09:30
Introduction and Icebreaking activity
09:30 – 10:45
Session 1: The changing context of internationalisation today
10:45 – 11:00
Coffee Break
11:00 – 12:30
Session 2: Profiling your internationalisation strategy and journey: Where are you?
12:30 – 13:30
Lunch
13:30 – 14:45
Session 3: The 7C model
Taking a resource-based view
Including ESCP case study
14:45 – 15:15
Coffee break
15:15 – 17:00
Session 4: The STRIVE framework and a values based approach to internationalisation
19:30 – 22:00
Restaurant dinner
09:00 – 11:00
Session 5: STRIVE in detail: Dimensions for action
11:00 – 11:30
Coffee break
11:30 – 13:00
Session 6: STRIVE in detail: Operationalising the model (from governance to metrics)
13:00 – 14:00
Lunch
14:00 – 14:45
Session 7 : Live polling and feedback from the alumni survey
14:45 – 15:45
Session 8: Moving forward and building a provisional action plan
15:45 – 16:15
Session 12: Wrap-up & Closing remarks
Accommodation expenses are not included in the tuition fee.
We can recommend the following hotels within a short distance from the school:
Getting to the city from Francisco Sá Carneiro International Airport
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Subway: The fastest and most convenient way to get to the city centre. Line E (purple) of Metro do Porto connects the airport with Porto’s city centre. The metro runs on average every 20 minutes from 06:00 hours in the morning to 00:30 hours at night. The journey time to the middle of Porto (Trindade subway station) is 26 minutes.
Taxi/Uber: A comfortable option, slightly more expensive. Taxis are readily available outside the airport.
Getting to Católica Porto Business School from the city centre
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Although there is no direct subway line to the campus, it is possible to take the subway to “Bolhão” or “Casa da Música”, and then take a bus to the campus – Rua de Diogo Botelho 1327, 4169-005 Porto, Portugal
Buses:
– Line 200 – Bolhão – Castelo do Queijo
– Line 203 – Marquês – Castelo do Queijo
– Line 204 – H. S. João – Foz
– Line 207 – Campanhã – Foz (Mercado)
Early bird fee until 16 May 2025 included
Fee as of 17 May 2025
Portuguese participants subjected to the VAT in Portugal do not pay the VAT.
The tuition fee excludes travel expenses and local accommodation and is payable by bank transfer or credit card before the workshop.
For every second and further participant coming from the same institution, a 20% discount on the applicable fee will be available. If that is your case, please contact the organiser before registering online.
Cancellations must be confirmed in writing. If EFMD is notified of your withdrawal by 31 May 2025, an administrative cancellation fee of 75€ + VAT will apply. After this date, we regret that no refunds can be issued. However, substitutions are allowed at no additional cost, provided EFMD is informed of the substitute’s name, title, and address. Event fees are not transferable to other EFMD events.
Please find here tourist attractions & things to discover in Porto.